The father of modern horror? Hollywood hack? Regardless of your cinematic persuasion, few people would disagree with the notion that iconic director Wes Craven has mastered the ability to appeal to an audience. However, the Nightmare on Elm Street director raised more than a few eyebrows at the inaugural MI6 game-marketing conference held in San Francisco last week, having delivered a speech on fostering customer loyalty, brand marketing, and creating anticipation for a product from his perspective as a film director.

What made Wes Craven’s appearance truly newsworthy was his post-conference interview with San Jose Mercury News writer Dean Takahashi, in which the director 'unofficially' tossed his charred fedora into the game development ring. Confessing to being a casual gamer, the softly-spoken Craven declared that he was currently in talks to develop an original game, but did not wish to elaborate on the details of that project.

With every self-respecting developer salivating at the thought of tapping into the twisted mind of Wes Craven, the directors own remarks on the state of modern gaming could potentially signal something a little less... blood-soaked. Craven professed that the industry should be attempting to embrace a wider variety of themes, saying "I haven't found many educational games, but a lot of things, like world politics, could be done in a really funny way." Takahashi also mentioned that Craven expressed a desire to see "games that can teach something, like a simulation on how to combat world health problems".

Wes Craven Presents 'The Oppressive Government And World Health Simulator'?

Sounds like a laugh riot.